Looking back on 2024, the coffee world saw many exciting trends. Cold brew continued
to dominate, not just in summer but year-round, with creative infusions and flavors.
Sustainability took center stage, with more brands focusing on eco-friendly practices
and reusable packaging. Plant-based milk options expanded, with oat and macadamia
becoming staples in cafés. The Third Wave Coffee movement also grew, with more
people exploring single-origin and high-quality beans. It’s been a year of growth,
experimentation, and passion for coffee enthusiasts worldwide, setting the stage for an
exciting year ahead.